Price erosion in cellular-based IoT connectivity is happening fast. Transforma Insights believes that there is a very good chance that MNOs and MVNOs will within the next 5 years be faced with ‘$1 IoT’, i.e. the prevailing price for IoT connectivity for most applications will be USD1 per year. The implications of such a scenario will be substantial. It will facilitate the use of cellular in a wider range of applications, accelerating adoption. At the same time it will demand a radical change in how cellular connectivity is provisioned, sold and supported, and will trigger a significant change in MNO and MVNO strategies. This report explores the likelihood of such a radical pricing scenario, the implications for adoption, and the ways in which connectivity providers will need to adapt to reflect the changing dynamics.
Price erosion in cellular-based IoT connectivity is happening fast. Transforma Insights believes that there is a very good chance that MNOs and MVNOs will within the next 5 years be faced with ‘$1 IoT’, i.e. the prevailing price for IoT connectivity for most applications will be USD1 per year.
The implications of such a scenario will be substantial. It will facilitate the use of cellular in a wider range of applications, accelerating adoption. At the same time it will demand a radical change in how cellular connectivity is provisioned, sold and supported, and will trigger a significant change in MNO and MVNO strategies.
This report explores the likelihood of such a radical pricing scenario, the implications for adoption, and the ways in which connectivity providers will need to adapt to reflect the changing dynamics.
