Samuel Seelam, Digital COE Leader & India IT Leader, GE Appliances – a Haier Company, shares his company's experience of moving from selling boxes to enabling happiness and wellbeing in every home.
Samuel Seelam, Digital COE Leader & India IT Leader, GE Appliances – a Haier Company, shares his company's experience of moving from selling boxes to enabling happiness and wellbeing in every home. This presentation includes their journey in redefining the company purpose, defining the relationships with customers, evolving the product range and changing enterprise processes to reflect this.
